Paradox’s New Experience Assistant Named Human Resource Executive Top Product of 2021

Paradox, the conversational recruiting software company helping global brands like Unilever and McDonald’s streamline the hiring process through automation with a human touch, announced today its newest product, Experience Assistant, earned the top honour in Human Resource Executive’s annual best HR technology solutions awards.

Experience Assistant was selected because it fundamentally transforms how candidates interact with a company — instantly turning any existing career site into a dynamic content-driven and hyper-personalized interaction on both mobile and desktop devices.

While Paradox’s flagship recruiting assistant, Olivia, has built a reputation for helping global recruiting teams get work done, Experience Assistant focuses on the candidate.

For years, the holy grail of candidate experience has been true 1:1 personalization at scale, but it’s been elusive at best. We have a vision for the next-generation of consumer-grade recruiting software — and Experience Assistant builds on that vision. We don’t believe employers should be forced to overhaul their career site to create unique, dynamic experiences. Now, they don’t have to.

Aaron Matos, Paradox Founder and CEO

Each year, Human Resource Executive’s top product award recognizes the most innovative new technology solutions that are helping business leaders meet the critical HR needs of their organizations.

The staff of Human Resource Executive® selects the Top HR Products each year after performing an extensive evaluation of the submissions with help from a panel of industry experts.

Standing out in a hyper-competitive talent market requires an emphasis on employer branding, employee storytelling, and candidate experience.

And while many companies are spending precious resources on content and career sites to differentiate, most content never finds its intended audience because candidates must dig around the career site to find it.

At our core, U.S. Xpress is a technology company that happens to be in trucking, so it’s critical that we spotlight our dynamic culture to differentiate ourselves in an increasingly competitive talent market. When I saw how Experience Assistant would help us elevate how people interact with our employer brand, I jumped at the opportunity for U.S. Xpress to be the first to use it. I think it could fundamentally transform what a career site experience should be.

Jacob Kramer, Vice President of Talent Acquisition at U.S. Xpress.

With Experience Assistant, Olivia becomes a dynamic content discovery engine that makes any career site experience feel like it was built specifically for that candidate.

When people start a conversation with Olivia, she uses candidate responses, geolocation, resume data, and more to create an immersive, hyper-personalized experience that serves only the most relevant jobs and content to each person.

The experience works with any career site provider, reflecting the UI candidates have come to expect on consumer apps like Instagram and Snapchat. 

In a world of hyper personalization and focussing on things tailored to who we are as people, why should it be any different for Candidates or Employees. It’s the holy grail and we at Paradox focussed on bringing that personalised experience to our candidates through Experience Assistant.

Kartik Krishnamurthy, Paradox VP APAC

The award follows a banner year of recognition for Paradox’s clients and product innovation, including:

Paradox will be demoing Experience Assistant at the HR Technology Conference in Las Vegas from September 28-30, 2021.

To learn more about Paradox, visit

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